It won’t be overwhelming to say social networking sites are truly whooping it up. And, the fast increasing sale of Smartphones and tablets worldwide is further fueling the popularity of social media apps. You, like most of people out there, are aware of the fact that millions of people are hooked up to one or more social networking apps in their everyday lifestyle. But our question here is, do you know why the millennial generation is so much in love to social marketing sites as well as apps?
Let’s dig into some key reasons!
They are a favorite pass-time activity
Social media apps like Facebook, Twitter, Instagram, We Chat and Pinterest are a favorite pass-time activity for users today. The niche has undergone a huge transformation over last three years. Today, these apps aren’t just limited to sharing images, writing a text post, but they also feature more interesting features like voice calling, GIFs and video calling.
These apps give you one-tap access to friends, groups and communities you are part of, no matter how much distance you are apart from them. Once you download them in your Smartphone, you can access these apps anytime anywhere on the go. Many social media apps allow multi-player gaming too.
Thanks to a wide pool of social media apps we have today, there is no boringness in idle time. Whether, you are waiting in a long queue, alone at home on a weekend and having a boring day, these apps can add some fun and excitement to your dull moments instantly!
They let you do some serious business
Unless, you were living inside caves all these years, you already know how social media is an integral part of eCommerce business strategies today. If you got some products or services to sell, social media can truly help you reach out to a wider audience and boost your sales.
When it comes to business, building a strong social media image for your brand doesn’t just help you draw in sales, but also help on other fronts of businesses such as customer relationship management, effective customer service, promotions, and brand identity.
They boost interactions
How many friends you chat with on WhatsApp and Facebook every day? How many followers you have on Twitter? We have to believe that social media has increased online interactions amongst people (as well as between businesses and customers). Social media apps have made easy connecting and communicating to existing friends and peers. And, they also help you connect with new friends and peers having similar interests in no time!
They provide free instant messaging
Digital marketers believe that messaging feature is a key contributor to the social media buzz. Today’s smarter generation needs instant text, audio and video messaging.
They let you create your own content-stream
If you are into content marketing for your business, you know how creating personalized content-stream is vital to your business. Social media apps let you create your own content and share it to anyone and everyone into your social circle.
They can make interesting information go viral
Got some exciting information or a breathtaking video? Sharing it on social media apps can make it go viral and reach tens of thousands of users worldwide in no time! Isn’t it brilliant? Industries like news, fashion, health and wellness can truly benefit of this potential of social media apps and spared their word more effectively than ever before!
They encourage users to read
Many studies reveal that if you make your content available for Smartphone and tablet users more effectively, it has higher chances of being noticed and read, than the content published on desktop sites and printed brochures. Social media boosts online reading.
Related : A checklist of 5 vogue social networking apps
So, now you know why social networking apps are making merry these days. If you need a social networking app for your own business, or need to develop an app efficiently integrating some of the wider known social media applications, get in touch with a Quest infosense development company today to avail end-to-end services!